Ela Motors Revs Up Support for PNG’s SME Awards,

Fueling Growth Since 2019

Since the SME Awards of Papua New Guinea launched in 2019, Ela Motors—PNG’s largest automotive dealer—has been its steadfast champion, providing the major prize and, since 2023, financial backing as the naming-rights sponsor.

Ela Motors’ commitment stands as the largest private‐sector‐driven CSO contribution to the SME ecosystem inPNG, underscoring the company’s belief that strong local businesses underpin national prosperity. By supplyingthe major prize, sponsoring two new award categories, and underwriting the gala dinner, Ela Motors hasaccelerated the professionalization and scale‐up of SMEs from urban centers to remote provinces.

Nominations for the 2025 SME Awards are now open from Monday, August 4 through Monday, September 15. Finalists will be celebrated at the Gala Dinner on Thursday, November 13, hosted at the Ela Beach APEC Haus.Resourced by Ela Motors’ ongoing support, this milestone event promises to spotlight the next generation of Papua New Guinean entrepreneurs.

Image (L-R): Andrew Runwery, Executive Producer of the PNG SME Awards, Prime Minister James Marape and the CEO for Ela Motors Masaru Mikami.